Business and Technology New Books Subject Guide
New Books: Business and Technology
This guide showcases select new e-books, and some physical books, that have recently been added to the SHU collection.
E-books are usually purchased for one user at a time. If there is high demand for a title, please let us know.
Blue ocean strategy with classic articles "Blue ocean leadership" and "Red ocean traps"
by
Kim, W. Chan, Mauborgne, Ren�ee
Marketing warfare : how corporations are applying military strategies to business
by
Ries, Al, Trout, Jack
RKMA Market Research Reports 2020-2021
Richard K Miller & Associates (RKMA) publishes 12 biennial business reference books focused on marketing and the consumer marketplace.
This year there is a special edition, recently completed, focused on the Pandemic and Post-Pandemic Behavior
CLOUD COMPUTING WITH SECURITY : concepts and practices
by
NARESH KUMAR SEHGAL
Practical malware analysis : the hands-on guide to dissecting malicious software
by
Michael Sikorski and Andrew Honig

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